Betano picks Villa to ‘punch above its weight’ in UK market entry

(Photo by David Rogers/Getty Images)
(Photo by David Rogers/Getty Images)
Betano is using its front-of-shirt deal with Aston Villa to support its launch in the UK. Matthew Glendinning speaks to Julio Iglesias Hernando, chief commercial officer for the betting firm, and Villa's president of business operations, Chris Heck.

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