Spurs deal marks ‘new stage’ in Socios fan engagement strategy

(Photo by Marc Atkins/Getty Images)
(Photo by Marc Atkins/Getty Images)
Andrea Morando, global head of partnerships at Socios, explains the company's latest partnership with Tottenham Hotspur and how it represents a new stage in the development of its fan engagement tools.

You need to be a SportBusiness Sponsorship subscriber to view this content

Talk to our team of experts to learn more about the benefits of subscribing

Already have an account? Sign in here

Read this next

Football

BYD gunning for European market share with Euro 2024 deal

2 May 2024
Football

Nike's VIK commitment helped swing seismic DFB deal

1 May 2024
Football

Content partnership drives TikTok's Juventus Women deal

3 Apr 2024
Football

LFP almost doubles Ligue 1 title sponsorship revenue with new McDonald's deal

16 Apr 2024
Football

LA Galaxy taps local market power with El Silencio spirits deal

18 Mar 2019