Betting
BetVictor: Chelsea deal aimed at global customers
Online casino and sportsbook operator BetVictor is targeting international markets with its multi-year deal as the Global Betting and Gaming Partner of English Premier League champions Chelsea.
Odds favour LaLiga in Sportium extension
Sports betting company Sportium has agreed a two-year extension to its sponsorship deal with LaLiga, the new brand name of the Spanish Football League (LFP).
CMC Markets backs Ben Ainslie Racing’s America’s Cup campaign
Spread betting and CFD trading firm CMC Markets has struck a deal to become a partner of Ben Ainslie Racing, the UK’s entry for the 35th America’s Cup sailing series.
Winamax continues Ligue 1 expansion with Nantes
Online poker operator Winamax has made its latest commercial move into the French Ligue 1 football division through a deal with FC Nantes.
Winamax plays a strong hand with OGC Nice
French Ligue 1 football club OGC Nice has agreed a commercial partnership with online poker operator Winamax.
Partouche deals in for Lille extension
French Ligue 1 football club Lille OSC has renewed its long-standing sponsorship agreement with casino operator and entertainment group Partouche.
Marathonbet teams up with Liverpool
Betting company Marathonbet has been unveiled as a new regional partner of English Premier League football club Liverpool.
BetVictor goes global with Chelsea betting deal
Online casino and sportsbook operator BetVictor has become the Global Betting and Gaming Partner of English Premier League champions Chelsea.
Premier League success heats up gaming sector
The betting operator sponsorship landscape has a fast turnover of brands with the picture one year looking very different from the next.
Sunderland links up with Betfair
English Premier League football club Sunderland has unveiled a new partnership with betting company Betfair.
Bundesliga duo net sponsorship deals
State lottery operator Staatliche Toto-Lotto Baden-Wuerttemberg has reached a sponsorship agreement with German Bundesliga football team VfB Stuttgart, while Werder Bremen has agreed a three-year extension to its partnership with barbecue products manufacturer Landmann.
Hannover backs a winner with Tipwin partnership
Sports betting company Tipwin has entered into a partnership with German Bundesliga football club Hannover 96.
Mansion expands Premier League presence with Palace
Online gaming company Mansion Group has strengthened its presence in football’s English Premier League by agreeing a deal to become the new main sponsor of Crystal Palace.
Synot Tip seals Sparta Prague partnership
Czech lottery provider Synot Tip has signed up as a partner of top Czech Republic football club Sparta Prague.
Villa wagers on Betfair and Bet365 deals
English Premier League football club Aston Villa has secured new partnerships with online betting companies Betfair and Bet365.
Marseille raises stakes with Winamax
French Ligue 1 football team Olympique de Marseille has signed a sponsorship deal with online poker operator Winamax.
Bayern signs up Tipico as premium partner
Sports betting and casino games provider Tipico has become a premium partner of Bayern Munich, the recently-crowned champion of German football’s top-tier Bundesliga.
West Brom brings in TLCBet as shirt sponsor
English Premier League football club West Bromwich Albion has secured Asian betting company TLCBet as its principal partner.