PGA Tour
PGA Tour signs new title sponsor for Tournament of Champions
Business-focused mutual insurance company Sentry has been named as the new title sponsor of PGA Tour golf event the Tournament of Champions.
Massage Envy enters sports sponsorship market with PGA Tour deal
PGA Tour fills new category with Arby’s deal
Mastercard extends PGA Tour partnership
PGA Tour extends with technology partner
Information technology solutions provider CDW has extended its partnership with golf’s PGA Tour.
EMC takes over title rights from crisis-hit Deutsche Bank
Data storage company EMC Corporation has signed as title sponsor of the PGA Tour’s FedExCup Playoffs tournament, formerly known as the Deutsche Bank Championship, for two years from 2017 to 2018.
Müller: Balanced portfolio focuses on Olympic sports
RBC: Long-term partnerships target wealthy clients
RBC holes extensions with PGA Tour events
Canadian banking group RBC has extended title sponsorship agreements with the Heritage and Canadian Open PGA Tour golf tournaments.
Genesis named new title sponsor of LA PGA Tour tournament
Genesis, the luxury car brand of Korean automotive manufacturer Hyundai, has been named the new title sponsor of the PGA Tour golf event at the Riviera Country Club in Los Angeles, California.
RBC and Boeing extend with PGA Tour event
Canadian financial institution RBC and aerospace company Boeing have extended their sponsorship deals with the PGA Tour’s Heritage golf tournament in Hilton Head Island, South Carolina in the US.
Valspar paints extension with PGA Tour event
Paint manufacturer Valspar has agreed a three-year extension to its title sponsorship of the PGA Tour golf tournament held in Palm Harbor, Florida.
Stryker hits the target with PGA Tour renewal
Stryker Orthopaedics has extended a commercial agreement with golf’s PGA Tour.
PGA Tour extends United Airlines relationship
Golf’s PGA Tour has sealed a long-term renewal of a deal with United Airlines.
Texas PGA Tour event serves up title sponsor
Speciality foods retailer Dean & Deluca has signed up as the title sponsor of the PGA Tour golf tournament at the Colonial Country Club in Fort Worth, Texas in the US.
Hyundai to succeed Northern Trust as sponsor of LA PGA Tour event
Automotive manufacturer Hyundai has signed up as the title sponsor of the PGA Tour golf event at the Riviera Country Club in Los Angeles, California.
Northern Bank switches PGA Tour sponsorship to east coast
Chicago-based bank Northern Trust will become the title sponsor of the PGA Tour’s FedExCup Playoffs tournament held every year in the New York and New Jersey area.
Astellas Pharma extends PGA Tour sponsorship
Japanese pharmaceutical company Astellas Pharma has extended a sponsorship agreement with golf’s PGA Tour.