New York Islanders
Islanders signs AI-focused helmet deal with Viam
The New York Islanders of the NHL has agreed a helmet sponsorship deal with engineering platform Viam that will look to use artificial intelligence, data and automation to unlock efficiencies in the team’s UBS Arena.
‘New York is the home for ultra-high-net worth individuals’ | Anneliese Mesilati, UBS
Anneliese Mesilati, head of brand activation and sponsorship for UBS in the Americas, speaks about the firm's sponsorship of the New York Islanders hockey-specific stadium and the company's deal with the Mercedes F1 team. Ben Cronin reports.
Islanders, Senators announce new helmet sponsors
The National Hockey League's New York Islanders and Ottawa Senators have both announced new helmet sponsorship deals for the upcoming 2022-23 season, reflecting continued corporate interest in the asset
HelloFresh enters NHL landscape with Predators, Islanders and Kings deals
Meal-kit provider HelloFresh has entered the National Hockey League landscape by securing partnerships with the Nashville Predators, New York Islanders, and Los Angeles Kings.
Socios.com unveils partnerships with 12 NHL teams
Blockchain provider Socios.com has significantly expanded its National Hockey League presence by striking deals with 12 teams
Infosys to help improve MSG fan experience with digital command center
Madison Square Garden Sports and MSG Entertainment have secured a further commercial boost by bringing in Indian multinational information technology company Infosys as the official digital innovation …
BMW partners with Devils, Islanders
Automotive manufacturer BMW has extended its National Hockey League presence by securing separate partnerships with the New Jersey Devils and New York Islanders
Islanders, UBS Arena secure Hyundai partnership
Hyundai Motor America has secured a deal to become a founding partner of UBS Arena and the official non-luxury import vehicle of both the National Hockey League's New York Islanders and the team's new…
Heineken USA strikes beer, hard seltzer partnership with UBS Arena
Heineken USA has become the exclusive beer and hard seltzer partner of UBS Arena, the new $1.1bn home of the National Hockey League's New York Islanders
Betway extends US reach by partnering with multiple NBA, NHL franchises
Global gaming operator Betway has continued to expand its reach in the United States by partnering with the National Basketball Association, five NBA teams and two National Hockey League franchises.
Northwell Health strikes 10-year partnership with Islanders, UBS Arena
New York healthcare provider Northwell Health has struck a 10-year founding sponsorship deal with the New York Islanders and the National Hockey League team's new venue UBS Arena.
Islanders strike major arena naming rights deal with UBS
Oak View Group aids in second major naming rights pact in a month