MillerCoors
Vikings Draft Virtual Happy Hour – Miller Lite & the Minnesota Vikings
In April 2020, the Minnesota Vikings and official beer partner Miller Lite responded to the pandemic by pivoting from a physical to a virtual livestream Draft Party.
MillerCoors makes esports commitment with Complexity
US brewing company MillerCoors has struck its first esports partnership with North American esports team Complexity Gaming
Blue Moon saddles up for Kentucky Derby
US brewery MillerCoors has agreed a multi-year deal with Churchill Downs Racetrack for its Blue Moon brand to become the official craft beer of horseracing showpiece the Kentucky Derby