Ladies Professional Golf Association (LPGA)

Golf
Sponsorship & Marketing

The LPGA Tour Championship, the season-ending event on the US women's golf tour, is to increase prize money by more than 50 per cent next year thanks to a renewed and enhanced partnership with title sponsor CME Group, the derivatives marketplace.
Golf
Sponsorship & Marketing

The Ladies Professional Golf Association (LPGA) has overhauled its sponsorship sales model by aligning with Fenway Sports Group (FSG) under a “commercial alliance” announced today (Tuesday).
Golf
Industry Moves

The Ladies Professional Golf Association (LPGA) has announced that Nicole Metzger has joined the tour as its chief sales and partnerships officer
Golf
Sponsorship & Marketing

The LPGA Tour and Outlyr event management and sponsorship agency have named manufacturing companies JM Eagle and Plastpro as title and presenting sponsor respectively for the leading LPGA Tour event in…
Golf
Sponsorship & Marketing

Cybersecurity solutions company Fortinet has become the ‘Official Cybersecurity Partner’ of the BMW Ladies Championship, the co-sanctioned LPGA and LPGA of Korea Tour event. The $2m (€2.03m)
Golf
Sponsorship & Marketing

Japanese multinational electronics company Epson has struck a five-year deal to secure the naming rights to the Ladies Professional Golf Association's developmental tour through 2026
Golf
Sponsorship & Marketing

Velocity Global, the cloud-based workforce management technology company, has expanded its reach within women's golf by striking a multiyear partnership with the Ladies Professional Golf Association and …
Golf
Sponsorship & Marketing

The Ladies Professional Golf Association has struck a wide-ranging agreement with energy company Chevron, which will result in the ANA Inspiration major tournament being given a new name, location, and…
Golf
Licensing & Merchandising

The Ladies Professional Golf Association (LPGA) has extended its long-term association with video game developer Electronic Arts (EA)
Golf
Data

KPMG, the American audit, tax and advisory firm, has expanded its partnership with the Ladies Professional Golf Association by becoming the organization's official data and analytics partner
Golf
Sponsorship & Marketing

Leading wearable technology provider Whoop has extended its wide-ranging partnership with the Ladies Professional Golf Association for the 2021 season
Golf
Sponsorship & Marketing

The Ladies Professional Golf Association has announced that global e-commerce mattress and furniture company Zinus has been named an official marketing partner of the organization, as well as its official…
Golf
Sponsorship & Marketing

European asset management company Amundi has struck a five-year deal with the Ladies Professional Golf Association to become the title sponsor of the Evian Championship
Golf
Sponsorship & Marketing

John Deere has further enhanced its presence within women's golf by striking three-year commercial deals with both the Ladies Professional Golf Association and Ladies European Tour
Women's Golf
Finance & Law

The Ladies Professional Golf Association has revealed additional support from commercial partners ahead of its scheduled return to play later this month
Women's Golf
Sponsorship & Marketing

The Ladies Professional Golf Association has named Cambia Health Solutions its official mask partner, a new sponsorship category created in the wake of the global Covid-19 pandemic
Golf

Women's golf property aligns with national network of private destination golf resorts
Golf

The LPGA has entered into a wide-ranging marketing deal with musculoskeletal healthcare company Zimmer Biomet.