Genoa
Castore makes move into Italy with Genoa kit deal
UK-based sportswear brand Castore has entered the Italian football market after signing a multi-year deal with Serie B club Genoa
Genoa fills vacant front-of-shirt position via Pool Pharma sponsorship
Pharmaceuticals company Pool Pharma has agreed a deal with Genoa for its MG.K Vis brand to become the Italian club’s main shirt sponsor.
As well as front-of-shirt brand exposure, MG.K
Kappa replaces Lotto at Serie A club Genoa
Italian sportswear brand Kappa has signed a multi-year deal as the new technical sponsor for Italian Serie A club Genoa.
Under the deal, the Kappa brand will be worn by all Genoa’s teams.
Peroni adds Serie A rivals to sponsorship portfolio
Italian brewing company Peroni has furthered its Serie A partnership portfolio by agreeing deals with city rivals Genoa and Sampdoria