Charlotte Hornets
Hornets take rights fee hit on Feastables patch deal
The first jersey patch sponsorship between a ‘creator-led’ brand and an NBA franchise did not result in a rights fee uplift, SportBusiness Sponsorship has learnt.
Heat and Hornets sign jersey deals, Nuggets patch still on market
The NBA’s Miami Heat and Charlotte Hornets have signed up new jersey patch sponsors for the upcoming season but seven other teams, including current NBA champions, the Denver Nuggets, have still to confirm p…
Hornets, Coca-Cola extend pact with new Dr Pepper focus
The National Basketball Association's Charlotte Hornets and the Coca-Cola Co
Several Charlotte-area teams cut ties with CPI Security
Active corporate sponsor faces blowback after downplaying issues of racial injustice
NBA’s Hornets extend with jersey sponsor, Brooklyn Nets add Palladium Hotels
The National Basketball Association’s Charlotte Hornets has renewed its jersey patch sponsorship with online loan platform LendingTree.
Jack Daniel’s furthers NBA ties with Hornets deal
Whiskey brand Jack Daniel’s has agreed a new partnership with NBA basketball franchise the Charlotte Hornets.