Binance
SEC lawsuits against Binance and Coinbase ‘threaten’ future sponsorships
Sponsorships attached to Binance and Coinbase – the world’s top two cryptocurrency exchanges by trading volume – could be under threat following lawsuits filed against the two companies by the US Secur…
Binance pulls out of FTX bailout leaving sponsorship deals in jeopardy
The future of cryptocurrency exchange FTX and its raft of high-profile sports sponsorship and athlete endorsement deals has become increasingly uncertain after rival operator Binance backed out of a rescue…
Ronaldo agrees NFT partnership with crypto exchange Binance
Portuguese football star Cristiano Ronaldo and cryptocurrency exchange Binance will release a series of non-fungible tokens (NFTs) later this year under a new, multi-year deal
CBF latest to secure agreement with Binance
The Brazilian Football Confederation (CBF) has signed a wide-ranging deal with blockchain and cryptocurrency provider Binance
AFA-Binance deal announcement sparks Chiliz legal claim
The Argentinian Football Association has signed up blockchain company Binance to its sponsorship portfolio, but the five-year deal has provoked claims of a breach of contract from rival blockchain provider…
Binance builds football portfolio with Campeonato Paulista sponsorship
Cryptocurrency exchange Binance has further enhanced its presence in the football sponsorship market by agreeing a deal with the Paulista Football Federation (FPF) to sponsor this year’s edition of the C…