AFC Bournemouth
Betting sponsors claim majority of EPL shirt fronts
Two seasons before the English Premier League bans betting firms from front-of-shirt sponsorships, more than half of teams have secured a betting shirt sponsor ahead of the 2024-25 campaign.
DeWalt continues in sponsorship with AFC Bournemouth sleeve renewal
Stanley Black & Decker-owned power tools brand DeWalt has renewed as official shirt sleeve sponsor of Premier League club AFC Bournemouth for the 2023-24 season
Bournemouth extends stadium naming-rights deal with Vitality
Premier League club AFC Bournemouth has signed an extension with its stadium naming rights-holder, health and life insurance company Vitality
Bring Your Boots – Vitality & MSP Capital & AFC Bournemouth
In March 2022 AFC Bournemouth teamed up with principal partner and front of shirt sponsor MSP Capital and sponsor Vitality to launch a new ‘Bring Your Boots’ football boot and trainer recycling scheme. It encouraged fans to donate their sports shoes to be given to local families financially impacted by the pandemic and unable to afford the equipment needed to keep their kids involved in grassroots football and keep them physically active.
Bournemouth fills sleeve sponsor role with DeWalt
Newly promoted Premier League club AFC Bournemouth has signed up power tool manufacturer DeWalt as its new sleeve sponsor
Bournemouth cashes in on Premier League spot with Dafabet deal
Newly-promoted Premier League club AFC Bournemouth has named betting operator Dafabet as its new principal partner and front-of-shirt sponsor
MSP Capital downgrades Bournemouth deal, Everton signs timing sponsor
Newly-promoted Premier League club AFC Bournemouth has extended its association with last season’s main shirt sponsor MSP Capital in a lower-level training kit deal.
Bournemouth and Blackburn secure new shirt sponsors
English Championship football clubs AFC Bournemouth and Blackburn Rovers have signed shirt sponsorship deals with property finance company MSP Capital and performance and recovery compression wear brand…
Bournemouth expands Vitality deal to include front-of-shirt sponsorship until end of season
Premier League football club AFC Bournemouth has expanded its association with health and lifestyle specialists Vitality to grant the brand front-of-shirt rights until the end of the 2019-20 season
Bournemouth seek shirt sponsor as M88 deal expires
Premier League club AFC Bournemouth is searching for a new front-of-shirt sponsor after its deal with online gambling firm M88 expired
18-19 Shirt Sponsorship – M88 & AFC Bournemouth
Bookmaker M88 activated its 2018-19 Bournemouth shirt sponsorship with initiatives spanning fan promotions, live events and a comic video series aimed at fans and customers in Asia.
Watford, West Ham, Burnley, Bournemouth see strong uptick in shirt inventory
Several Premier League clubs have seen uplifts of 40 per cent or more in the value of their front-of-shirt rights going into the 2019-20 season, SportBusiness Sponsorship has learned.