Spanish Liga football club Sevilla has agreed shirt sponsorship deals with Chinese telecommunications company ZTE, insurance company Reale Seguros and the Andalucía region for its Copa del Rey final against Barcelona later this month.
Reale Seguros’ branding will appear on the front of the club’s playing jerseys for the match, with ZTE’s logo featuring on the shorts. ‘Andalucía’ will be displayed underneath the players’ squad number, while the region’s flag will also feature on the back of the neck.
Reale Seguros and ZTE are existing partners of Sevilla, which has been without a main shirt sponsor all season.
“Without forgetting ZTE and Andalucía, I want to especially thank the efforts made by Reale Seguros for sponsoring the front of our shirt,” Sevilla president José Castro said. “This commitment made by Reale … is a safe bet, because few companies provide reliability of success as remarkable as ours.”
Sevilla will face Barcelona in the Copa del Rey final on May 22 at the Vicente Calderón Stadium in Madrid. Sevilla has also reached the Uefa Europa League final, where it will meet English Premier League side Liverpool on May 18 in Basel, Switzerland.