UAE Pro League football club Al Nasr has signed a one-year extension to its partnership with Emirates NBD which will see the banking group continue as its main sponsor.
Dubai-based Al Nasr is the UAE’s oldest football club and Emirates NBD will take its backing of the team into a fifth consecutive year.
During the 2013-14 Pro League season, which begins later this month, Emirates NBD said it will support Al Nasr’s activities through its social media platform, offering a host of special offers and tickets to home games through online competitions.
Additionally, the bank plans to launch initiatives taking Al Nasr stars to selected communities, schools and special needs organisations.