For the 2022-23 season, Everton FC and technical partner Hummel expanded their existing ‘My Everton’ collaboration and turned it into a web-based, social media-amplified, weekly series of authentic first-hand supporter accounts describing the most-treasured memories of fans, players and staff, both past and present, with participation and submissions incentivised by club-related prizes for winning entries provided by the Danish sportswear brand.
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