Sevilla FC
Midea deal ends Sevilla’s shirt sponsor search
Sevilla FC has ended its nearly 18-month search for a front-of-shirt sponsor having agreed a deal to promote the Midea air-conditioning and household appliances brand.
JD Sports adds Sevilla to portfolio of club sleeve deals
JD Sports has continued its recent sponsorship drive by acquiring the sleeve sponsor rights at LaLiga club Sevilla
Sevilla signs Degiro as new main sponsor
Spanish LaLiga football club Sevilla has signed European brokerage company Degiro as its new main global sponsor
Castore makes LaLiga breakthrough with Sevilla deal
Castore has added Sevilla FC to its growing portfolio of European football teams in a four-year contract announced today (Tuesday)
Tottenham Hotspur to play Sevilla in South Korea
Premier League club Tottenham Hotspur will face Spanish LaLiga outfit Sevilla in the second of two friendly matches as part of the North London-based team’s pre-season tour of South Korea later this y…
Loyalty FC – Valvoline & Sevilla FC
Running from December 2020 to May 2021, Sevilla FC sleeve sponsor Valvoline activated its partnership during the pandemic through a bespoke digital football content platform launched through a six-part, player-fronted ‘Loyalty FC’ video series which aimed to highlight brand/club synergies and drive home value-based messages.
LaLiga signs RushBet deal in Colombia, Sevilla renews with Asian betting sponsor
Spanish football’s LaLiga has signed up gambling platform RushBet as a regional sponsor.
Ningún Hogar Sin Alimentos/No Home Without Food – CaixaBank & LaLiga clubs
In April 2020, eleven Spanish football clubs joined sponsor CaixaBank’s cause campaign, supporting food banks to meet the rising need during the Covid-19 lockdown crisis.
Romeo y Julio. Football, Passion and Love – Uber & Sevilla/Real Betis
Uber leveraged its partnerships with the two Seville football clubs with a digital video-led campaign that promoted respect in the rivalry around the April 2019 derby.
El Otro Derbi/The Other Derby – Cruzcampo & Real Betis/Sevilla FC
Cruzcampo – beer partner of both Sevillian teams, Real Betis and Sevilla FC – marked the April 2019 derby with an equivalent match between bartender fans of each club.
Sal Al Patio Y Conquistalo – Nike & Sevilla FC Femenino
In September 2019, Nike created a campaign to drive jersey sales for the first shirt designed specifically for the women’s team by empowering Seville’s female footballers.
Ambitious Sevilla invests in infrastructure, targets accelerated commercial growth
Spanish LaLiga club Sevilla FC has embarked on a modernisation process, including a major refurbishment of both its stadium and training ground, as it looks to accelerate growth in commercial revenue.