LVMH
F1 secures landmark 10-year LVMH sponsorship
Formula 1 has secured the longest central sponsorship agreement in its history after finalising a 10-year contract with French luxury goods giant LVMH.
F1 nears LVMH deal that calls time on Rolex
Formula 1 is understood to be on the verge of a major new multi-brand sponsorship agreement with French luxury goods giant LVMH.
Lines: Spirit of the NBA – Hennessy & the NBA
In February 2020, Hennessy leveraged its new status as the official spirit of the NBA with an integrated campaign launched to coincide with the NBA All-Star Weekend.