Kaiser Permanente

In May 2020, healthcare provider Kaiser Permanente leveraged Warriors’ star Klay Thompson’s treatment and rehabilitation after an ACL tear into a documentary about health expertise and personal resilience.

Presenting the Total Health Forum with the NBA allowed Kaiser Permanente to integrate its brand with the US healthcare community and amplify that integration via digital/social extensions.

Healthcare company Kaiser Permanente has upgraded its partnership with the Golden State Warriors NBA basketball team to create Thrive City, a new community gathering place that will bring together locals…