Etihad Airways
‘A Man City player talking about their home is authentic’ | Crystal Tsang, Etihad
Crystal Tsang of Etihad Airways explains how the brand's sponsorship strategy is based on helping it grow in key destinations to which it flies.
We Choose to Rise – Etihad & Special Olympics
Ahead of the 2019 Special Olympics World Summer Games in Abu Dhabi, Etihad launched a campaign spanning television, cinema, online and at-event promotion to link the brand to the property’s values of tolerance, diversity and unity.
Etihad lands naming rights to new Abu Dhabi arena
Etihad Airways, the national airline of the United Arab Emirates, has acquired naming rights to a new arena being developed in Abu Dhabi.
Etihad Airways to sponsor Mumbai City FC
Abu Dhabi airline Etihad Airways has agreed a deal to sponsor Mumbai City FC, the Indian Super League club that last month became part of City Football Group
Freestyle World Tour – Etihad Airways & Manchester City
Manchester City shirt and stadium sponsor Etihad worked with the club to create a global skills challenge – running from November 2018 and finishing in June 2019 – based around a seven-stop football freestyler tour of key airline destinations.
Man City owners paid bulk of Etihad’s sponsorship fee, leaked files show
A new set of leaked documents from Premier League club Manchester City have laid bare the full extent of the club’s financial foul play, sources claim.