Ascot
Arsenal CCO Slot puts data and brand at heart of sponsorship strategy
Arsenal’s chief commercial officer Juliet Slot says she is putting brand development and the acquisition of first-party fan data at the heart of efforts to double the club’s secondary sponsor income in the next three years.
IMG brokers LK Bennett womenswear deal for Ascot Racecourse
IMG has brokered a deal to further expand Ascot Racecourse’s licensed product portfolio, agreeing a partnership with British luxury clothing brand LK Bennett to produce a range of ready-to-wear women’s fas…
Ascot Racecourse renews IMG licensing partnership
Ascot Racecourse has renewed its exclusive global licensing and on-site retail agreement with the IMG agency until 2025