World Athletics Championshipships
World Athletics eyes mass participation boost and doubling of sponsors in four-year plan
World Athletics has stated it ambition to double its number of commercial partners, align its hosting protocols with the needs of cities and broaden the mass participation components of its business in…
IAAF extends Asics deal for 10 years, approves name change
Japanese sportswear company Asics has extended its deal to be an Official Partner of the International Association of Athletics Federations for 10 years, until 2029