Mighty fallen? Wonga a far cry from Northern Rock as Newcastle sponsor

WHEN NORTHERN ROCK building society sponsored Newcastle United it lent its reputation for solid financial management in a conservative community. As the Newcastle team swapped for Virgin Money and has now signed a four-year deal with payday loan company Wonga, commentators have been quick to point to a sorry decline of quality of sponsor as symptomatic of broken financial services in a broken Britain.

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