NEWS THAT luxury automotive brand Aston Martin has signed a sponsorship deal with German football club TSV 1860 Munchen has caused raised eyebrows all round. From the club’s perspective it’s no doubt a coup as it represents a further injection of cash following its rescue from bankruptcy earlier in the year. No doubt too there will be lots of takers in the 2nd tier Bundesliga team’s squad for any value-in-kind benefits. But for Aston Martin…?
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