LAST SUNDAY the NFL International Series game between the Chicago Bears and the Tampa Bay Buccaneers took place at Wembley Stadium, London. Prior to the event Motorola Mobility UK became the Wireless Communications Provider of the NFL in the UK. Flightdeck, Havas Sports & Entertainment’s social media tool, analyses how Motorola achieves exposure in the US through the British-based sponsorship deal.
This content is available to SportBusiness Sponsorship subscribers only
Talk to our team of experts about a subscription today
Already have an account? Sign in here