American Football
Levi’s a good fit for new 49ers stadium
The San Francisco 49ers have agreed a 20-year, $220.3 million (€168.2 million) stadium naming rights deal with Levi Strauss.
Naming rights deals in American Football Stadia
Location is key to signing a stadium naming rights sponsor as deals tend to be focused locally. But, just because a stadium is located in one of the enterprise hotspots in the world's most advanced naming rights market doesn't mean brands are lining up to plaster their logo over it as the NFL's 49ers have discovered. Contains data table on NFL naming rights deals.
NFL naming rights not an easy sell
SAN FRANCISCO 49ers is struggling to land a naming rights deal that has been earmarked to pay for a large chunk of the cost of its new stadium
Aon touches down in London with NFL UK
CURRENT MANCHESTER UNITED shirt sponsor Aon signed up as an official partner of the National Football League (NFL) in the UK, October 23
Ochocinco cashes in on social media presence
MUSCLEPHARM CORPORATION, the Nevada-based nutritional supplement company, signed a one-year sponsorship deal with “NFL superstar and sports social media trendsetter” Chad Ochocinco, a wide receiver for…