International Ski Federation
Coop Norge extends Nordic World Championships support in Infront deal
Norwegian supermarket chain Coop Norge has broadened its presence in skiing by agreeing a deal to sponsor the next three editions of the International Ski Federation’s (FIS) Nordic World Ski Championships.
Pirelli makes wide-ranging winter sports commitment
Italian tyre manufacturer Pirelli has stepped up its backing of winter sports by agreeing deals to sponsor the Alpine World Ski Championship and the Ice Hockey World Championship.