SHARES IN some key gaming sponsors have risen sharply on the news that one German state has voted in favour of online gambling. The vote by Schleswig-Holstein is expected to put pressure on other German states and would reverse concerns that online sports betting, betting exchange and poker were being blocked in an important gaming market. Bwin.party which is a major European football sponsor with links to Borsussia Dortmund and Werder Bremen makes 22% of its revenue from Germany and its shares rose nearly 10% on the news. Betfair, which recently dipped its toe into the market with sponsorship of Türkiyemspor Berlin and William Hill shares notched up 2+% gains.
You need to be a SportBusiness Sponsorship subscriber to view this content
Talk to our team of experts to learn more about the benefits of subscribing
Already have an account? Sign in here