General Insurance
ageas uses Hampshire Cricket Bowl sponsorship to reinforce a quiet rebrand
CONFIDENCE IS everything in insurance where customers need to know the company they deal with has the financial wherewithal to meet their claims
Aviva taps into social media conversations to adjust its messages
SPONSORS CAN often have a tough time of it and have to tread a careful path between putting themselves out there and protecting their brand reputation
No contest in NFL name game
NFL NAMING RIGHTS - Mercedes vs MetLife: ESPN’s Monday Night Football will come from the Mercedes Superdome, home of the New Orleans Saints, for the first time this season on November 28.
Aegon suffers 91% profit collapse
TENNIS SPONSOR Aegon has been forced to take heavy losses on the value of its investments showing the impact of the financial markets on the insurance sector
Rugby still tops for Investec
INVESTEC has shifted its UK sponsorship focus from rugby to hockey and cricket in the last three months