SportBusiness Media

Welcome to SportBusiness Media

Learn how to use and make the most of the SportBusiness Media platform’s media rights insights, with these tutorial videos. Each explains a different feature of the service, such as where to find the editorial product features – such as news and analysis articles – and how to use the data product features – such as the Rights Tracker database.

Rights Tracker provides data, values and insight on more than 13,000 deals, helping broadcasters, technology companies, agencies, rights-holders and content providers make assured, profitable decisions.

SportBusiness Media’s editorial coverage and reporting provides expert analysis and easy access to hard-to-find deal data and media rights strategies. Use this to benchmark sports media rights values, learn about innovative sales strategies, and understand markets based on distinctions between broadcasters, properties and sports.

The platform also helps you recognise trends in fee values, track their evolution over time and monitor your competitors. All of which enables you to negotiate rights fees with confidence.

Below you will find the follow video tutorials at your disposal:

SportBusiness Media Site Overview

    • What to expect when you login
    • Where to find the news
    • Types of news filters available to you
    • How to access our data reports

Rights Tracker – Overview

    • Where you can find the database
    • How to use the filter
    • What information is displayed


SportBusiness Media Tutorial

Rights Tracker Tutorial