The USA Luge national governing body has renewed its partnerships with Norton/Saint-Gobain, Team Worldwide and U.S. Venture.
German automotive manufacturer BMW has extended its partnership with the Infront Sports & Media agency, through which it will continue to sponsor a host of winter sports properties.
German lubricants manufacturer Liqui Moly has extended its commitment to winter sports by unveiling a raft of sponsorship deals.
Chinese sportswear company Anta has agreed a deal to sponsor the 2022 edition of the winter Olympic and Paralympic Games, which will take place in Beijing.
The International Luge Federation (FIL) has agreed a four-year extension to its commercial rights partnership with the Infront Sports & Media agency.
Swiss watchmaker Edox has been named as the official timekeeper of this year’s European Curling Championships, which will take place in St Gallen, Switzerland.
Private banking and asset management group LGT has agreed a partnership with the Infront Sports & Media agency to sponsor three leading events organised by the World Curling Federation.