Rugby League

Rugby League

Telco Vodafone has renewed its naming-rights sponsorship of the New Zealand Warriors, the Auckland-based rugby league team which competes in Australia’s NRL.
Rugby League

Sports betting and data services company Stats Perform has been appointed the Official Data Partner for the re-arranged Rugby League World Cup (RLWC 2021)
Aussie Rules

Australia’s five biggest rights-holders – the Australian Football League (AFL), National Rugby League (NFL), Cricket Australia (CA), Rugby Australia (RA) and Tennis Australia – will generate approximately A$350m (€232m/$246m/£199m) in central sponsorship revenue in 2022, an increase of about five per cent on the A$333.5m recorded in 2021.
Rugby League

The organisers of the Rugby League World Cup 2021 (RLWC2021) have signed up cryptocurrency exchange CoinEx as a sponsor of the rescheduled event
Rugby League

Gambling firm Betfred has agreed a deal to become the principal partner of England’s men’s, women’s and wheelchair rugby league teams ahead of the World Cup later this year. T
Rugby League

Melbourne Storm has renewed its sponsorship deal with Japanese automobile company Suzuki
Rugby League

English rugby league club St Helens has signed a renewal to its wide-ranging sponsorship contract with vape products company Totally Wicked
Rugby League

Australia’s National Rugby League (NRL) has signed an agreement with Asahi Lifestyle Beverages (ALB) to make its carbonated soft drink brand Solo the league’s official non-alcoholic sponsor.
Football

Insurance firm Allianz will retain naming rights to the Sydney Football Stadium when the venue reopens later this year following a A$828m ($613.9m/€556.7m) redevelopment, the company has announced.
Rugby League

The National Rugby League has granted permission for the New Zealand Warriors to extend their principal sponsorship deal with telco Vodafone following a long-running dispute between the franchise and the…
Rugby League

Energy firm Santos has renewed its naming rights to the National Football Stadium in Papua New Guinea, the home of the national rugby league team. The K1
Rugby League

The IMG agency is set to be named as the strategic partner for the new commercial joint venture set up by the Rugby Football League and Super League (Europe)
Rugby League

Australian rugby league franchise Wests Tigers has announced a four-year sponsorship agreement with Sydney-based betting and online gaming brand PlayUp
Rugby League

Australia’s National Rugby League has signed cryptocurrency exchange Swyftx as its exclusive cryptocurrency exchange sponsor in a three-year deal, from 2022 to 2024, with a further two-year option until t…
Rugby League

Australian rugby league team Manly Warringah Sea Eagles has announced Asahi Lifestyle Beverages as its official non-alcoholic beverage partner
Rugby League

Rugby league club Wigan Warriors has signed up corporate video solutions provider OpenExchange as its new Principal Partner
Rugby League

National rugby league club Melbourne Storm has extended its major partner agreement with RedZed, a loans company to the self-employed, for another three years
Rugby League

Australian National Rugby League (NRL) club South Sydney Rabbitohs has signed automotive brand MG Motor as the club’s major corporate partner for the next five seasons, from 2022 to 2026.