Motorsport

Electric carmaker Tesla is backing US-based student motor-racing competition Formula SAE by providing equipment and advice

Spanish financial services company Banco Santander has today (Tuesday) announced a return to Formula 1 motor racing team Ferrari by agreeing a new multi-year sponsorship deal that is designed to support…

Formula 1 team Red Bull Racing has announced security operations provider Arctic Wolf as the latest addition to its sponsorship portfolio

Formula 1’s Scuderia Ferrari has signed a renewal of its sponsorship deal with cyber security and data protection specialist Kaspersky. 

Beer giant Heineken is looking to take its ‘Greener Bar’ sustainable bar concept used in Formula E into stadium and fan zone environments next year, potentially including the 2022 Women’s Euro in Engla…

23XI Racing, the Nascar Cup Series team co-owned by basketball legend Michael Jordan and Denny Hamlin, has secured a partnership with cereal brand Wheaties for the 2022 season

McLaren Racing has signed up cyber security specialist Immersive Labs to its sponsorship portfolio. 

The Mercedes Formula 1 team has agreed to end its sponsorship agreement with building materials company Kingspan following protests over the sponsor’s connection to the Grenfell Tower disaster.

23XI Racing, the Nascar Cup Series team co-owned by basketball legend Michael Jordan and Denny Hamlin, has extended its partnership with quick-service restaurant chain McDonald's for the 2022 season

The Mercedes Formula 1 team is under pressure to reverse its sponsorship agreement with building materials company Kingspan, following protests over the sponsor’s connection to the Grenfell Tower disaster.

The Mercedes Formula 1 team has signed up building materials company Kingspan to its sponsorship portfolio. As part of the deal, the Kingspan logo will feature on the nose of the team’s car.

The Sauber Group-owned Swiss Formula 1 team Alfa Romeo Racing has renewed its title sponsorship deal with Polish petroleum company PKN Orlen.

French Formula E team Nissan e.dams has extended its sponsorship contract with oil and gas multinational Shell in a three-year renewal that builds on an association which first began in 2018

Electric car-racing series Formula E is looking for opportunities to scale quicker, adding more races that deliver increased media content, although it doesn’t intend to prioritise the monetisation of i…

Hydraulic and industrial hose service company Pirtek has been named the official hose supplier of the NTT IndyCar Series and Indianapolis Motor Speedway.

McLaren Racing has signed a new sponsorship agreement with AI cloud platform DataRobot

Dorna Sports, the commercial rights-holder of motorcycling’s MotoGP, has renewed Consorzio Prosecco’s contract as a supplier of the organisation.

MotoGP rights-holder Dorna Sports has renewed watchmaker Tissot’s sponsorship of the motorcycle racing series.