RBC, the PGA of America and Ryder Cup Europe have signed a one-year agreement making the Canadian bank a Worldwide Partner of this year's Ryder Cup
Golf equipment manufacturer Callaway has expanded its sponsorship of the PGA and PGA Tour of Australasia with a new three-year deal
Reale Seguros, the Spanish insurance firm, has become a sponsor of women’s golf’s 2023 Solheim Cup, following on from its recent sponsorship deal with Spanish football’s RCD Espanyol. I
The European Challenge Tour has named luxury watch band Rolex as title sponsor of the Challenge Tour Grand Final, the finale of the player development tour’s ‘Road to Mallorca’ season. I
KPMG, the American audit, tax and advisory firm, has expanded its partnership with the Ladies Professional Golf Association by becoming the organization's official data and analytics partner
Sports sponsorship industry consultant Giles Morgan has been appointed head of sponsorship and partnerships at investment and asset management company Standard Life Aberdeen
Online car retailer Cazoo will title sponsor two golf tournaments on the European Tour’s UK Swing – the multi-tournament UK segment on the 2021 Race to Dubai calendar.
Swiss watchmaker Omega has renewed its long-running title sponsorship of the European Masters golf event until 2027. Omega has lent its name to the European Tour event since 2001
US-based software company Pegasystems (Pega) has signed as a worldwide supplier for the next two editions of the Ryder Cup
Global agency working on both short- and long-term opportunities for golfer
Investment services company Charles Schwab has agreed a deal with the PGA Tour to extend its title sponsorship of the Charles Schwab Challenge to 2026
Popular figure becomes oldest men's golfer ever to win a major tournament
IMG Arena, the sports betting arm of the IMG agency, has acquired data and live betting streaming rights to the PGA Championship in its first deal for a golf major
Golf equipment brand TaylorMade has been acquired by Korea-based private equity firm, Centroid Investment Partners
Golf’s European Tour has signed communications platform Zoom as a top-tier official partner.
The Italian Golf Federation (FIG) has signed a three-year sponsorship with DS Automobiles, making the French premium car brand the new title sponsor of the Italian Open