Baseball

US financial services corporation PNC Bank has signed a multi-year extension to its partnership with Major League Baseball franchise the Cincinnati Reds.

Pizza restaurant chain Papa John’s now has central deals with two of the four major US leagues after replacing rivals Domino’s in Major League Baseball. The brand also has a multi-year deal in place with the National Football League under an agreement that was renewed in 2013.

Major League Baseball franchises the Boston Red Sox and Oakland Athletics have entered into partnerships with US petroleum company Citgo and California-based healthcare provider Sutter Health, respectively.

Shoe insole provider OrthoLite has secured a partnership with North American Major League Baseball franchise the New York Yankees.

Consulting firm Perficient has entered into a multi-year partnership with Major League Baseball franchise the St. Louis Cardinals.

US financial technology company National Funding has secured a partnership with North American MLB baseball team the San Diego Padres.

Kentucky-headquartered financial services company Republic Bank has entered into a partnership with Major League Baseball franchise the Tampa Bay Rays.

Soft drinks giant Coca-Cola has extended its long-running partnership with Major League Baseball franchise the Atlanta Braves.

South Korean tyre manufacturer Nexen has extended sponsorship deals with the Texas Rangers and LA Angels, and entered into a new partnership with fellow Major League Baseball franchise the Pittsburgh Pirates.

Major League Baseball franchise the Chicago White Sox has entered into a multi-year partnership with soft drinks giant Coca-Cola, bringing to an end its long-running association with rival company PepsiCo.

US financial services company Associated Bank has renewed its partnership with North American Major League Baseball franchise the Milwaukee Brewers.

Major League Baseball has entered into a multi-year partnership with pizza delivery company Papa John’s.

Major League Baseball franchise the Kansas City Royals has announced a host of new and extended partnerships to coincide with the start of the 2016 season.

North America’s Major League Baseball has entered into a multi-year partnership with technology giant Apple and renewed its association with gardening products manufacturer Scotts.

Delta Air Lines has expanded its Major League Baseball portfolio by signing a sponsorship deal with the Washington Nationals.

Australian winery Wolf Blass has entered into a partnership with Nippon Professional Baseball, the operator of Japan’s domestic league.

The global sponsorship deal between watchmaker Hublot and WBSC Premier 12 focused on the association between the brand and the sport of baseball in key markets of Japan, Taiwan and Korea. While the deal focused on the brand association with the sport, it also had a key sales impetus with Hublot creating a Limited Edition watch.

North American Major League Baseball franchise the Los Angeles Angels has entered into a partnership with local furniture retailer Jerome’s Furniture.