American Football

US-based online brokerage TD Ameritrade invests heavily in advertising and sponsorship programmes designed to bring greater brand recognition to its services

US-based online brokerage TD Ameritrade has become an Official Sponsor of the National Football League (NFL) in the category of personal investing, online brokerage and wealth management.

NFL American football team Buffalo Bills has signed commercial partnerships with electronics company Toshiba America Business Solutions and drinks manufacturer 100% Natural Beverages.

Credit cards, loans and savings specialist Capital One has struck a multi-year deal to become the new title sponsor of the Orange Bowl US college American football game.

US appliance, electronics and furniture retailer hhgregg has agreed a new partnership with NFL American football franchise the Chicago Bears.

Raising global brand awareness and technology showcasing is key to Swiss luxury watchmaker Hublot’s sponsorship strategy.

International hotel company Radisson has become the first sponsor to suspend its involvement with NFL American football franchise the Minnesota Vikings due to the controversy surrounding Vikings running back Adrian Peterson.

NFL American football team the Cincinnati Bengals have agreed a five-year extension to their partnership with Fifth Third Bank.

US online broker TD Ameritrade has agreed a three-year sponsorship deal with the NFL American football league.

NFL American football team Seattle Seahawks has announced a sponsorship agreement with cruise line Princess Cruises.

Global shipping, logistics and marine services provider GAC has penned a sponsorship deal with the Jacksonville Jaguars NFL American football franchise.

U.S. Bank, part of the U.S. Bancorp financial services holding company, has entered into a partnership with NFL American football franchise the San Francisco 49ers.

Swiss watch brand Hublot has agreed its first partnership with an NFL American football team by announcing a deal with the Dallas Cowboys.

US fast food chain Popeyes Louisiana Kitchen has agreed to become title sponsor of the inaugural Bahamas Bowl college post-season American football game.

Ford-owned automotive repair chain Quick Lane Tire & Auto Center has agreed a multi-year deal to become title sponsor of the annual college American football bowl game held at Ford Field in Detroit.

Appliance, electronics and furniture retailer hhgregg has renewed its partnership with NFL American football team Indianapolis Colts for the Endless Blitz free game app.

NFL American football team Jacksonville Jaguars have entered into a partnership with US restaurant chain Firehouse Subs.

NFL American football franchise the Buffalo Bills has agreed a five-year extension to its sponsorship agreement with US commercial bank MT&T Bank.