American Football

The National Football League's Denver Broncos have signed a 10-year deal with Centura Health as the team's official healthcare partner and naming rights holder for the team's training facility, which will…

The Miami Dolphins have signed a new multi-year sponsorship with digital health insurance provider Enhance Health

The National Football League's San Francisco 49ers have announced the launch of 'Faithful to the Planet', a charitable initiative focusing on environmental projects and concerns

Disney has sold out of advertising inventory for the first day of the National Football League Draft, which will air on both ESPN and ABC across three days from April 27-29

The National Football League's Baltimore Ravens have announced that M&T Bank is extending its naming-rights sponsorship for the team's stadium by 10 years, which will see the Ravens play their home games…

The National Football League's Cleveland Browns and electrical utility company FirstEnergy Corp

Chinese consumer electronics company TCL is aiming to boost brand awareness and promote its expanded television product range through its sponsorship agreement with the National Football League. Matthew Williams reports.

Michelob Ultra created a golf-themed Super Bowl advertising campaign inspired by the cult 1980s movie Caddyshack which encouraged viewers to pre-order their big-game beer stocks

Portland-based agency Opinionated created a Patrick Mahomes-fronted campaign to promote the launch of a new signature shoe

Verizon and the National Football League have agreed a five-year deal that makes Verizon the coach-to-coach communications carrier across all 30 NFL stadiums

German workwear manufacturer and retailer Engelbert Strauss has been named sponsor of the National Football League's Kansas City Chiefs, marking the first multi-year agreement by the 2023 Super Bowl participants…

The National Football League's Las Vegas Raiders have partnered with Boyd Gaming, making Boyd's 10 Las Vegas Valley casinos the official and exclusive local casinos of the Raiders and Allegiant Stadium

The National Football League and Canadian rapper Drake's apparel brand October's Very Own (OVO) have announced a collaboration that will feature NFL-licensed apparel of select teams

The University of Louisville and locally-based L&N Federal Credit Union have signed a 20-year, $41m (€37.8

Little Caesars, the Detroit-based, nationwide pizza chain, became the official pizza sponsor of the NFL in 2022, a sponsorship held by rival Pizza Hut for the previous four years

Nissan continued their sponsorship of the highly prestigious Heisman Trophy, presented to the best college football player every year since 1935, into 2022

The rebooted XFL has secured a commercial boost by landing ZOA Energy as its official and exclusive energy drink

The National Football League's New York Jets are seeking a receiver — an appointed third party to oversee asset preservation — after the team says sports streaming operator FuboTV and subsidiary Fubo Spo…