Finnish lifting equipment manufacturer Konecranes has agreed a partnership with Formula One motor-racing team Mercedes
Cleaning services company Ikon has extended its stadium naming rights partnership with AFL Aussie rules football club Carlton
The Melbourne Rebels have extended a kit sponsorship deal with commercial cleaning company ICS Service Solutions, while the Super Rugby club has been forced to defend a controversial new partnership with...
Dutch Eredivisie football club Heracles Almelo has extended its partnership with its main sponsor, cleaning services company Asito, with the new deal to grant the firm branding rights to the team’s stadium.
Video game developer and esports event organiser Riot Games has secured two new partners for its League of Legends Championship Series (LCS)
Human resources services company Randstad has agreed a multi-year partnership with Formula One motor-racing team Toro Rosso
English Super League club St. Helens has agreed a three-season sponsorship deal with Elcons Employment Law Consultants
Campeonato Brasileiro Série A football club Cruzeiro has agreed a new shirt sponsorship deal with Multimarcas Consórcios.
Australian NRL rugby league club the Sydney Roosters has signed a shirt sponsorship deal with commercial cleaning company Ikon Services Australia