Office Equipment

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Japanese printing and business solutions brand Brother is paying a six-figure sum per year for sponsorship rights to the German national handball team and professional club-based handball events, excluding matches in the domestic league, the German Handball Bundesliga (HBL).

Japanese printing and technology brand Epson, this month, signed a three-year Official Team Partner deal, from 2015 to 2017, with the Mercedes AMG Petronas Formula One Team.

Printing and technology brand Epson sponsors two major football properties, including English Premier League giants Manchester United, that “provide the strategic and geographical coverage the brand requires from its portfolio”.

Sports Sponsorship Insider speaks to Xerox about the company’s renewed sponsorship strategy which resulted in a three-year global partnership with the Women’s Tennis Association (WTA). S

German Bundesliga football club Eintracht Frankfurt has agreed new partnerships with office furniture manufacturer König + Neurath and interior furnishing products company Joka.

A further three partners have signed on for the 2019 Solheim Cup, ahead of this year’s edition of the women’s golf showpiece at Gleneagles, Scotland from September 9-15.

Office solutions company Simple Digital has agreed a deal to take on naming rights to the home stadium of Scottish Premiership football club St Mirren.

The Lagardère Sports agency has extended its marketing partnership with German Bundesliga football club Augsburg.