US logistics brand FedEx signed a four-year multi-tournament sponsorship deal with European football’s governing body Uefa to enhance its visibility in European markets.
Bright Partnerships: 2019 UK Sponsorship Award Winner for the Best International Award for Sponsorship
German postal services and courier group Deutsche Post DHL will honour its shirt sleeve agreement with Bundesliga club Schalke 04 even though the subsidiary brand it supported in the first year of the…
Major increases in PGA Tour prize money next year will be part-funded by increased rights fees from the sponsors most associated with the regular-season and post-season finales
The Tokyo Organising Committee of the Olympic and Paralympic Games (Tokyo 2020) has signed up the Japan Post Holdings conglomerate as the latest partner of the Torch Relay for next year’s edition of t…
English Premiership rugby union club Gloucester has renewed partnerships with local business Lanes Health and logistics firm CM Downton
US logistics brand FedEx Express has signed a major new partnership with Uefa to sponsor national-team football
Australian motor-racing series the Supercars Championship has revealed a host of sponsorship renewals ahead of the start of its 2019 season