Hotels & Resorts
European online holiday tour operator Sunweb has sealed a partnership with UCI WorldTour cycling team Giant-Alpecin.
HotelPlanner has agreed a deal to become the official online travel accommodation partner for Euroleague Basketball, which operates continental club competitions in Europe.
Global hospitality company Hilton Worldwide has extended its partnership with golf’s Asian Tour.
Budget hotel chain Super 8 has secured a sponsorship deal with Campeonato Brasileiro Serie A football club Cruzeiro.
National high performance sports agency UK Sport has entered into a multi-year partnership with the InterContinental Hotels Group.
Hotel group Marriott International has expanded its partnership with North American basketball league the NBA by agreeing to sponsor its Global Games event in London, England later this week.
The South African Rugby Union has agreed a five-year extension to its long-running partnership with gaming, hotel and entertainment group Tsogo Sun.
North American hospitality chain Motel 6 has been named title sponsor of the 2016 Cactus Bowl US college American football game.
Californian casino and hotel company Agua Caliente Casino Resorts has agreed a deal to become the presenting sponsor of NBA basketball team the LA Clippers for the 2015-16 season.
Sanzar, which operates rugby union tournaments featuring teams from South Africa, Australia, New Zealand, Singapore and Japan, has extended a partnership with InterContinental Hotels Group.
Hospitality and hotel chain Hilton Worldwide has extended a partnership with the McLaren-Honda Formula One motor-racing team.
North America’s Major League Baseball (MLB) has entered into a partnership with the Sheraton hotel chain.
Golf’s Asian Tour has unveiled global hospitality company Hilton Worldwide as its official hotel partner.
Hotel operator AccorHotels has signed up as an official partner of the Australian Open tennis grand slam event.