Hotels & Resorts

Oaks Hotels & Resorts has agreed a deal to become a co-major sponsor of AFL Aussie rules football team the Brisbane Lions.

Australian A-League football club Sydney FC has signed a shirt sponsorship deal with luxury hotel and entertainment complex The Star Sydney.

Hotel company Marriott International has extended its partnership with North America’s NBA basketball league.

French Ligue 1 football club OGC Nice has agreed sponsorship deals with hotel chain 7 Days Inn and financial services company Westfield.

LaLiga, which operates the top two divisions of Spanish football, has entered into a partnership with the Palladium Hotel Group.

German Bundesliga football club Borussia Mönchengladbach has signed a sleeve sponsorship deal with hotel operator H-Hotels and also agreed a partnership with online betting company mybet.

German Bundesliga football clubs RB Leipzig and Eintracht Frankfurt has agreed new partnerships with hotel operator H-Hotels Gruppe and financial services company Deutsche Asset Management, respectively, while VfB Stuttgart has extended its deal with cleaning technology company Kärcher.

The AccorHotels chain has entered into a partnership with the Brazilian Rugby Confederation (CBRu) national governing body for rugby union.

The Ladies Professional Golf Association has launched a new travel service after agreeing a sponsorship deal with HotelPlanner.

The Gleneagles hotel in Scotland has agreed a deal to sponsor the first edition of the European Championships multi-sport event, which will be staged in Glasgow and Berlin next year.

The AccorHotels chain has signed a partnership with the organisers of the 2017 Rugby League World Cup.

English Premier League football club Chelsea has entered into a partnership with hotel-booking mobile application HotelTonight.

The Italian Rugby Federation (FIR) has extended its partnership with European hotel chain NH Hotel Group.

HotelPlanner has agreed a deal to become the official hotel reservations partner of Italian Serie A football club Inter Milan.

Hotel group Marriott International has extended its partnership with North American basketball league the NBA.

European online holiday tour operator Sunweb has sealed a partnership with UCI WorldTour cycling team Giant-Alpecin.

Global hospitality group AccorHotels has signed up as an official sponsor of the Paris 2024 bid for the summer Olympic and Paralympic Games.

HotelPlanner has agreed a deal to become the official online travel accommodation partner for Euroleague Basketball, which operates continental club competitions in Europe.