Latin American esports team Infinity Esports has signed a one-year partnership with gaming supplier Primus to provide the team with performance-enhancing technology during 2019
English Premier League football club Arsenal has signed a sponsorship deal with gaming technology specialist BetConstruct
Indian fantasy sports platform Dream11 has signed a new partnership with Australia’s Twenty20 Big Bash League.
The MotoGP motorcycle-racing championship has entered into a partnership with Spanish gaming company XControllers
Gaming products manufacturer Nvidia has been unveiled as the first sponsor of Esports Stadium Arlington, which is due to officially open to the public tomorrow (Saturday)
EA Sports has renewed its lead partner deal with the Premier League, SportBusiness Sponsorship has learned. The new deal will cover two cycles, running from 2019-20 to 2024-25
Chicago Bulls fans can look forward to an Angry Birds-eye view of this season’s action, after the Bulls struck a new partnership with Angry Birds developer Rovio Entertainment.
Tottenham Hotspur and England footballer Dele Alli has agreed an endorsement deal with HyperX, the gaming division of memory manufacturer Kingston Technology.
The German Football League (DFL) has teamed up with licensing partner, video games company EA Sports, to launch the top-tier Bundesliga’s first official Player of the Month award.
The Premier League has partnered with long-time sponsor Electronic Arts (EA Sports) to launch its first ever official esports tournament, the ePremier League (ePL)