Consumer Electronics

The TV division of Japanese consumer electronics company Toshiba has signed a multi-faceted partnership with the England Hockey national governing body.

Korean consumer electronics company Samsung has entered into a partnership with the German Football Association (DFB).

Consumer electronics company Philco has signed a shirt sponsorship deal with Campeonato Brasileiro Serie A football club Atlético Paranaense.

Consumer electronics company Philco has agreed a shirt sponsorship deal with Santos, while it has also partnered with fellow Campeonato Brasileiro Serie A football team Paraná.

Gaming products manufacturer HyperX has entered into a partnership with the NBA basketball league’s new esports competition, the NBA 2K League.

Indian Premier League Twenty20 cricket team the Delhi Daredevils has agreed sponsorship deals with consumer electronics company Acer and parcel service provider DTDC.

Indian Premier League Twenty20 cricket franchise the Mumbai Indians has agreed a deal for Korean consumer electronics company Samsung to become its new principal sponsor.

The AFL Aussie rules football league has entered into a partnership with Korean consumer electronics company Samsung.

Chinese video technology solutions company Hikvision has agreed a deal to sponsor Arena Corinthians, the home of São Paulo-based Campeonato Brasileiro Serie A football club Corinthians.

Japanese consumer electronics company JVCKenwood has entered into a partnership with the MotoGP motorcycling championship.

Japanese consumer electronics company Funai Electric Co. has entered into a partnership with Major League Baseball franchise the Los Angeles Angels.

Campeonato Brasileiro Serie A football clubs Grêmio and Internacional have extended shirt sponsorship deals with technology company Apple’s largest Brazilian retail partner, iPlace.

Campeonato Brasileiro Serie A football club Corinthians has signed a shirt sponsorship deal with consumer electronics company Positivo.

Chinese smartphone manufacturer Oppo has agreed a deal to sponsor the 2018 edition of the Pakistan Super League Twenty20 cricket competition.

Esports organisation ESL has agreed a deal for US technology company Intel to serve as the title sponsor of its ESL Premiership UK-based competition for the 2018 season.

German UCI WorldTour cycling outfit Team Sunweb has entered into a partnership with consumer electronics company Samsung.

Consumer electronics company Samsung has been unveiled as the new title sponsor of Lugano’s WTA Tour women’s tennis event, while Cornèr Bank has signed on as the presenting partner of the tournament in the Swiss city.

Japanese consumer electronics company Panasonic has agreed a sponsorship deal with the Swiss Ice Hockey Federation.

Audio products manufacturer JLab Audio has agreed a deal to become the first official audio partner of North America’s Major League Soccer.

Japanese electronics company Sony has renewed its title sponsorship of PGA Tour golf event the Sony Open.

Italian Serie A football club AC Milan has entered into a partnership with outdoor technology products manufacturer Nilox.

The English Football Association has entered into a wide-ranging partnership with consumer electronics manufacturer LG.

Consumer electronics company Brother has agreed a deal to become an official partner of the 2017 Women’s Handball World Championship, which will take place in Germany from December 1-17.

Japanese consumer electronics company Panasonic has entered into a partnership with the United States Olympic Committee (USOC), through which it will support the country’s Paralympic team through until the 2020 summer Games in Tokyo, Japan.