The Infront Sports & Media agency has agreed a long-term deal with the Turkish Basketball Federation (TBF) to provide the governing body with marketing services to help increase sponsorship activity for the sport in the country.
TimePartner has extended its premium sponsorship deal with German Handball Bundesliga club Rhein-Neckar Löwen through to the end of the current 2013-14 season.
Rutgers University Athletics has signed an 11-year sponsorship partnership deal with the IMG College agency, which will begin in the 2013-14 academic year.
The Ekstraklasa, the top division of football in Poland, has engaged the Infront Sports & Media agency to search for a major sponsor in the German and Austrian markets.
Lega Serie B has agreed a five-year partnership with RCS Sport in a bid to introduce new marketing initiatives to the second tier of Italian football.
The IMG agency’s college sport division, IMG College, has announced a wide-ranging 12-year commercial agreement with West Virginia University in the US.
Monster Worldwide Inc., a premier online recruitment provider, services customers in approximately 40 countries worldwide. In 2010, Monster developed a “Cool Jobs” programme to showcase its product solution in the US. With unprecedented success, it sought to take the idea global.
The International Ski Federation (FIS) has awarded the marketing of all commercial rights for the 2019 and 2021 World Ski Championships in the alpine and Nordic events to Infront Sports & Media.
MediaCom has been appointed as the agency of record for motor sport’s FIA Formula E Championship.