Visa
Fifa announces Visa extension in deal covering 2026 World Cup
Fifa has officially announced an extension of its top-tier sponsorship agreement with Visa, expanding its existing deal with the payment services brand that covers its women’s football competitions.
Visa and Cash App replace AlphaTauri as Red Bull-owned F1 team title sponsor
The title rights to the Red Bull-owned Formula 1 team formerly known as AlphaTauri have been acquired by digital and mobile payment network Visa and fellow financial services company Cash App
‘No platform gives you the connectivity of the Olympics’ | Andrea Fairchild, Visa
Andrea Fairchild, senior vice president of global sponsorship strategy at Visa, says the Olympics are unrivalled in their ability to hit all of the brand’s sponsorship objectives.
EXCLUSIVE: Visa and Qatar Airways renew top-tier Fifa Partner deals
Visa and Qatar Airways have renewed their top-tier Fifa Partner deals, covering all of the global football federation's major men’s, women’s and youth events, SportBusiness can exclusively reveal.
Visa sponsors 33 women’s players ahead of World Cup
Payment services brand Visa has stepped up its backing of women’s football by announcing plans to support 33 players through its Team Visa programme.
Gothenburg Final 2021 Activation – Visa (+ Viaplay) and UEFA Women’s Champions League
A collaborative, Nordic multi-media activation programme leveraging the 2021 Women’s Champions League final in Gothenburg by UEFA women’s football partner Visa and Viaplay Group ran from March through May…
New Visa-Fifa deal marks biggest women’s football sponsorship commitment
Payment services brand Visa made the biggest-ever sponsorship commitment in women’s football last month when it acquired the top women’s football package under Fifa’s revamped sponsorship structure.
S
NFL, Visa to introduce fully cashless Super Bowl LV
Super Bowl LV in Tampa Bay, Florida, will be the first fully cashless Super Bowl following an extended agreement with the National Football League and Visa, the league's official payment services technology…
One Moment (UK) – Visa & Fifa
‘One Moment’, Visa’s UK-focused campaign around the 2019 Fifa Women’s World Cup, was built around market-relevant Team Visa player ambassador stories.
Visa believes sponsorship can break ‘vicious cycle’ holding back women’s football
Sponsors can use their investment in women's football to overturn the “vicious circle” that has been holding the game back, according to one of Visa’s most senior partnership executives.
S
US Soccer deal ramps up Visa’s backing of women’s football
Digital payments company Visa has today (Thursday) stepped up its commitment to women’s football through a new five-year partnership with US Soccer, and other wider measures.
Visa becomes top-tier partner of Tokyo’s Paralympic Games
US financial services company Visa has stepped up its commitment to the Paralympic Movement by becoming a top-tier domestic sponsor of the 2020 summer Paralympic Games in Tokyo, Japan
Visa signs landmark seven-year women’s football deal with Uefa
Global payments firm Visa has signed a landmark seven-year women’s football deal with Uefa.
Visa signs exclusive payments deal with African football fed
Global payments provider Visa has signed a new partnership with Africa’s football governing body.
Allianz joins Visa at the TOP for financial services
The International Olympic Committee has extended its Worldwide Olympic Partner (TOP) deal with payment service company Visa and struck a new TOP deal with insurance brand Allianz at price points that exceed…
Visa continues as founding member of IOC’s TOP programme
The International Olympic Committee has today (Tuesday) extended its partnership with US financial services company Visa, one of the founding members of its TOP Partner Programme
Visa pays extra for Paralympic digital content rights in renewal
Payment services brand Visa has renewed its Worldwide Paralympic Partner agreement with the International Paralympic Committee for four years, from 2017 to 2020.