South African Rugby Union (SA Rugby)
One Nation, One Jersey (One Beer) – Castle Lager & the South African Football Association/SA Rugby/Cricket South Africa
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SA Rugby, the governing body of rugby union in South Africa, has named beer brand Castle Free as the new headline sponsor of its sevens teams.
Business solutions provider Nashua has agreed a deal with the South African Rugby Union to become the new main sponsor of the Currie Cup domestic competition.
The South Africa Rugby Union, the sport’s national governing body, has agreed a five-year extension to its long-running partnership with South African Breweries.
Rugby union is an increasingly attractive proposition to South African telecoms companies because of its ABC1 audience that can afford subscriptions fees for pay-television platforms. Rugby union is broadcast exclusively on pay-television in South Africa. This audience has led to a crowded sponsorship marketplace.
Telecommunications company Vodacom has extended its long-running partnership with the South African Rugby Union, the sport’s governing body in the country.
The South African Rugby Union, the governing body of rugby union in the country, has renewed a sponsorship deal with sports drink Energade.
The South African Rugby Union has agreed a sponsorship deal with Bidvest Car Rental.
The South African Rugby Union has entered into a partnership with insurance company Outsurance.
The South African Rugby Union (SARU) is in talks to replace two of the main sponsors of its Springboks national team.