SA Rugby, the governing body of rugby union in South Africa, has agreed a three-year sponsorship deal with automotive company Toyota South Africa Motors (TSAM)
South Africa Rugby (SA Rugby) has added building materials provider AfriSam to its sponsorship portfolio. The three-year deal makes AfriSam the first company in the category to sponsor SA Rugby
South African telco Vodacom has become the South African market title sponsor of the pan-national United Rugby Championship for the next four seasons, from 2021-22 to 2024-25
Coca-Cola Company’s global hydration brand, Powerade, has signed on as the latest sponsor of the British & Irish Lions’ forthcoming rugby union tour to South Africa.
South African Breweries has further enhanced its long-running association with South Africa Rugby after agreeing a three-season deal for its Carling Black Label beer brand to title sponsor club competition…
In 2019, FNB sought to life the spirits of nation with a campaign that linked fans, legends, coaches, friends and family to the players at the Rugby World Cup in Japan through fixed ad assets and real-time messaging.
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Chinese company LD Sports is to walk away from its £7.5m ($9.8m/€8.3m
SA Rugby, the governing body of rugby union in South Africa, has entered into a partnership with US technology company Microsoft
US movie studio Marvel has entered into a partnership that will see it back South Africa’s Super Rugby franchises during the 2019 edition of the club competition.
SA Rugby has partnered with professional services firm Accenture in a deal that will focus on revamping the digital media strategy of the governing body of South African rugby union
South Africa Ruby has signed a five-year kit supply extension with Japanese sportswear brand Asics