Real Betis
Real Madrid extends with Nivea Men
Real Madrid has renewed its global sponsorship deal with personal care brand Nivea Men for three more seasons until 2025.
BMG renews Barça regional sponsorship, OlyBet signs Baltics deal with Betis
Brazilian bank BMG has renewed its official regional partnership contract with FC Barcelona for another three years
Real Betis and Volvo focus on sustainability in new sponsorship
Spanish football club Real Betis has signed up automotive manufacturer Volvo as a sponsor
Hummel to replace Kappa at Real Betis from next season
Spanish LaLiga club Real Betis has signed an agreement with Danish kit maker Hummel to outfit the team from next season
Real Betis sign long-term deal with Vrauu, Espanyol and Valladolid secure extensions
Spanish LaLiga club Real Betis has signed up energy drink brand Vrauu to its sponsorship portfolio
All change at Real Betis as LegacyFX replaces Bitci on back of shirt
Trading platform LegacyFX has become the new back-of-shirt sponsor for Spanish LaLiga club Real Betis in a two-year deal, from 2021-22 to 2022-23, with an option to extend
Betis lands telco Finetwork as shirt sponsor ahead of betting ban
Top-tier Spanish side Real Betis has replaced shirt sponsor Betway, the betting operator, with Finetwork, a Spanish telecoms firm
Bitci.com signs three-year back-of-shirt deal with Real Betis
Spanish LaLiga club Real Betis and the Turkish blockchain technology company Bitci.com have signed a new sponsorship agreement for the next three years.
Under the deal, Bitci
Asian operator switches brands at Betis, as Spanish clubs strike short-term deals
The operator behind the Asian betting sponsorship of Spanish LaLiga club Real Betis has switched the focus of the agreement from the RB88 betting brand to its flagship JBO brand
Ningún Hogar Sin Alimentos/No Home Without Food – CaixaBank & LaLiga clubs
In April 2020, eleven Spanish football clubs joined sponsor CaixaBank’s cause campaign, supporting food banks to meet the rising need during the Covid-19 lockdown crisis.
Romeo y Julio. Football, Passion and Love – Uber & Sevilla/Real Betis
Uber leveraged its partnerships with the two Seville football clubs with a digital video-led campaign that promoted respect in the rivalry around the April 2019 derby.
El Otro Derbi/The Other Derby – Cruzcampo & Real Betis/Sevilla FC
Cruzcampo – beer partner of both Sevillian teams, Real Betis and Sevilla FC – marked the April 2019 derby with an equivalent match between bartender fans of each club.
Contracts threatened as Spanish government wants October ban on betting operator shirt branding
Spanish government legislation that would ban betting operators from kit branding on sports teams could be passed as early as October, the Minister in charge of the new law has announced
Scientiffic Nutrition extends with Real Betis as sports supplement provider
Spanish LaLiga football club Real Betis has extended its official sports supplement deal with sports nutrition brand Scientiffic Nutrition
Betway takes main shirt role at Real Betis as EasyMarkets quits contract
Betting operator Betway has signed as the new main shirt sponsor of Spanish LaLiga club Real Betis, after the early exit of online broker EasyMarkets from the role
Reale Seguros signs extended sleeve deal with Real Betis
Spanish LaLiga football club Real Betis has renewed its partnership with sleeve sponsor Reale Seguros
Real Betis lands easyMarkets as new main sponsor
Spanish LaLiga football club Real Betis has agreed a three-season deal making online trading company easyMarkets its new main sponsor