Large collection of new sponsors help fuel robust network totals

NBCUniversal is reportedly seeking a record $6m for a 30-second advertising slot for Super Bowl LVI, which is scheduled to be held on February 13, 2022, at SoFi Stadium in Los Angeles

Salesforce, the American cloud-based software company, has secured a multiyear partnership with Team USA and the Los Angeles Olympic and Paralympic Games in 2028, as well as an agreement with NBCUniversal …

Global betting company PointsBet has struck a five-year agreement with US media giant NBCUniversal, through which it will become the official sports betting partner of NBC Sports