National Rugby League (NRL)

Rugby League

The National Rugby League has granted permission for the New Zealand Warriors to extend their principal sponsorship deal with telco Vodafone following a long-running dispute between the franchise and the…
Rugby League

Australia’s National Rugby League has signed cryptocurrency exchange Swyftx as its exclusive cryptocurrency exchange sponsor in a three-year deal, from 2022 to 2024, with a further two-year option until t…
Aussie Rules

Australia’s five biggest rights-holders – the Australian Football League (AFL), National Rugby League (NFL), Cricket Australia (CA), Rugby Australia (RA) and Tennis Australia – will generate approximately A$330m (€209m/$256m) in central sponsorship revenue in 2021, across a total of 140 deals.
Rugby League

Australia’s National Rugby League (NRL) has signed up industry super fund EISS Super as its match ball sponsor.
Cricket

The Lanka Premier League will start five days later from November 27 to December 17 and will only be played at the Mahinda Rajapaksa International Stadium in Hambantota
Rugby League

Barbecue products retailer Weber has become the first ‘Official BBQ Partner’ of Australia’s NRL State of Origin series between representative rugby league sides from the states of Queensland and New S…
Rugby League

Australian telco Telstra has signed as the official naming rights partner of the National Rugby League Women’s Premiership (NRLW) for the next three years.
Rugby League

Australian National Rugby League title sponsor Telstra has backed away from an attempt to stop rival telco Vodafone sponsoring the Warriors from next season
Baseball

The Korean KBO basketball league yesterday increased the number of fans allowed into games from 10 per cent of stadium capacity to 25 per cent - Naver
Athletics

The restart of the Italian Serie A football season has been moved back a week to September 19 - Reuters/CNA The WTA Tour restarted yesterday with the Palermo Ladies Open in Sicily, Italy - Reuters/ec/CNA
Multi-sport

World Athletics said Olympic qualification for marathon and race walk events will restart from September 1, three months earlier than previously announced - Reuters/CNA
Esports

Fifa is investing $1.5bn (€1.3
Esports

Australian commentators hailed rule changes in the National Rugby League that led to an exciting game as the 2020 season got back underway yesterday with the Parramatta Eels beating the Brisbane Broncos…
Baseball

Japanese technology firm Yamaha has developed a smartphone application that lets fans cheer remotely from home for their teams playing in empty arenas
Aussie Rules

Australia's four biggest rights-holders – the AFL, NRL, Cricket Australia and Rugby Australia – will generate approximately A$188.5 (€111.5m/$122.9m) in central sponsorship revenue in 2020, across a total of 115 deals.
Rugby League
Spirits

Official NRL spirits sponsor Bundaberg Rum leveraged its rights through the 2019 Finals Series with a responsible drinking campaign called ‘Stay in the Game’.
Rugby League
Confectionery

During the 2019 State of Origin series, Nestlé’s lozenge brand Soothers ran a campaign based on incentivising fans of both participating teams to submit their throat straining cheers of support.