Major League Soccer (MLS)

Major League Soccer’s commercial portfolio was worth between $195m (€173m) and $228m in 2020, across 22 deals.

In July 2019, Audi’s American arm launched a new multi-year youth initiative within its MLS activation programme called ‘Goals Drive Progress’.

In the latest interactive data report SportBusiness Sponsorship analyses the sponsorship landscape in Major League Soccer (MLS)

Central and club shirt deals in Major League Soccer.

The NBA’s Golden State Warriors top the list of the US sports teams which wield the greatest sponsorship clout outside North America, according to a study by specialist analytics company DataPowa.

Major League Soccer has expanded its partnership with Audi of America by launching a new youth academy support programme called "Audi Goals Drive Progress

Major League Soccer has announced that Captain Morgan will become the league’s official spiced rum and exclusive spirits partner through 2022.

Major League Soccer has altered its commercial guidelines to allow its clubs to secure jersey and stadium naming-rights sponsorships with sports betting and liquor companies

Major League Soccer has extended its partnership with Atlanta-based home improvement retailer Home Depot through the 2022 season

MLS outfit LAFC has linked up with Porsche, naming the luxury brand the club’s official premium luxury automobile partner. The two-year partnership begins this season and will run through the 2020 season.

MGM Resorts International has wrapped up its fourth US major league deal with a four-year partnership with Major League Soccer. The deal is understood to be worth between $2m (€1.8

Minnesota United FC has continued its recent success in securing sponsors with the announcement of a partnership with PepsiCo

Major League Soccer club FC Cincinnati has named mobile ticket platform SeatGeek as the club's Official Ticket Reseller for the 2019 season

LAFC has secured a multi-year partnership with energy company Chevron ahead of the kickoff of its second MLS season this coming weekend.

Minnesota United FC will feature new sponsor Blue Cross and Blue Shield of Minnesota on its training kit jersey

MLS club FC Dallas has extended its agreement to manage MoneyGram Soccer Park through a multiyear partnership

Major League Soccer has confirmed that its teams will be allowed to sell shirt sleeve sponsorships from 2020. The 2.5-by-2